Endorsements

Somebody said “advertising is the soul of commerce” and it is true because often we prefer to buy products that we have seen at TV, products that are associated with beautiful and successful people. Maybe we buy these things because we think we can borrow a part of their lifestyle. Nadia’s margarine advertisement shows us that the people who do this don’t necessarily believe what they are saying because I hardly believe that a  sportswoman like her eat or gives to her son something as unhealthy as margarine. So in conclusion we should pass through our filter experience what we see in advertising or in general at TV.